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    Shchedryk on mission to promote positive image of Ukraine – Emine Dzheppar

    First Deputy Minister for Foreign Affairs of Ukraine, Emine Dzheppar, took part in a public event for foreign diplomats organized by MFA Ukraine y in cooperation with Business Woman Club on the occasion of the New Year and Christmas holidays, which took place on January 14, 2022.

    This was reported by the press service of the Ministry of Foreign Affairs.

    The Dnipro Choir and the Roksolania Folklore Ensemble of the Taras Shevchenko National University of Kyiv performed the world-famous Shchedryk (Carol of the Bells), a Christmas carol that has become a symbol of Christmas in many countries.

    “It’s a great pleasure for me to note those wonderful performances of Shchedryk, in Ukrainian, by my foreign colleagues, diplomats, who within just a few months mastered the Shchedryk lyrics while attending the Ukrainian Language for Diplomats educational course. Shchedryk continues today to fulfill its diplomatic mission of promoting a positive image of Ukraine. It’s become a global phenomenon, crossing borders and captivating the world,” said Emine Dzheppar.

    It is reported that the event was attended by representatives of the foreign diplomatic corps, Rector of Taras Shevchenko National University of Kyiv, Volodymyr Buhrov, President of Business Woman Club Anna Krysiuk, and other guests.

    The Ministry of Foreign Affairs recalls that, on the initiative of the Ukrainian Foreign Ministry and its partners, in December 2021, a large-scale campaign “Shchedryk: Celebrating Christmas Magic” was launched. On December 18, a Christmas gig was held in Mykhailivska Square in Kyiv, where the story of Shchedryk from the pagan period to the present was recreated in bright 2D and 3D animation on the walls of the Diplomatic Academy.

    Also, on the official website of Ukraine, Ukraine.ua, in the section dedicated to Shchedryk, a digital project was launched for foreign audiences, telling of the global Christmas hit. Foreign audiences are thus able to learn about the history and origin of Shchedryk.

    On January 12, a multimedia exhibit about the path of Ukrainian tune from a folk song to the world-acclaimed Christmas carol opened its doors. The exhibition will soon be showcased in the United States to mark the 100th anniversary of Shchedryk’s first performance at New York’s Carnegie Hall.

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